DE-AGING LIQUID FOUNDATION AND SERUM WORK HAND-IN-HAND TO REDUCE FINE LINES AND WRINKLES
Barack and Michelle. Bill and Melinda. David and Victoria. Three prominent power couples with one trait in common – each individual is highly successful in their own right and together, they make a dynamic duo. Inspired by these formidable pairings, Clinique unveils its very own power couple – the Repairwear Laser Focus All-Smooth Makeup 15 and Repairwear Laser Focus Wrinkle & Photo Damage Corrector. A de-aging foundation and de-aging serum which work in conjunction to reduce fine lines and wrinkles.
The driving force behind Clinique’s power couple lies in the growing convergence between makeup and skincare. Makeup is no longer just used to accentuate a woman’s features to make her prettier but it is also about creating and maintaining skin. Clinique’s belief of applying what they know about skincare to makeup is reflected in the Repairwear range – with both foundation and serum designed to leverage on the effectiveness and efficiency of each other to deliver the optimal de-aging effect.
A NEW FOUNDATION POWERHOUSE
Research shows that nearly 50% of prestige skincare and makeup users are concerned with lines and wrinkles. As the #1 prestige foundation brand in the world and an industry leader in dermatological skincare concerns, Clinique has foundation to a new level, introducing makeup that creates a flawless complexion by softening the appearance of lines and wrinkles immediately and over time, all while working to help prevent the visible signs of aging.
The new Clinique Repairwear Laser Focus All-Smooth Makeup SPF 15 incorporates Clinique’s advanced patented technology from the power-house de-aging serum, Repairwear Laser Focus Wrinkle & Photo Damage Corrector, ultimate de-aging foundation. This liquid makeup instantly softens line and covers imperfections, helping flawless skin to look like a picture perfect photo – without the retouching.
While instantly smoothing every imperfection, Repairwear Laser Focus All-Smooth Makeup SPF 15 is also formulated with ingredients to help prevent and repair UV damage, one of the leading culprits of lines and wrinkles.
Taking a 360° approach to anti-aging, Repairwear Laser Focus All-Smooth Makeup SPF 15 will help improve the texture of the skin, immediately and over time, while working to prevent future damage. This long-wear, lightweight formula provides beautiful, moderate coverage, instantly creating a flawless, younger looking, picture perfect with a soft dewy finish.
THE ORIGINAL DE-AGING TREATMENT
The brainchild behind Clinique’s latest foundation is its three-in-one de-aging serum, the Repairwear Laser Focus Wrinkle & Photo Damage Corrector. Created by dermatologists and benchmarked against the gold standards of dermatologists’ treatments, it is uniquely formulated to work day and night to reduce the appearance of lines and wrinkles, visibly repair damage and strengthen skin to accelerate regeneration.
Designed exclusively for Asian skins, the Repairwear Laser Focus Wrinkle & Photo Damage Corrector harnesses the power of three technologies in one serum and other essential ingredients to deliver profound de-aging results.
The NEW Clinique Repairwear Laser Focus All-Smooth Makeup SPF 15 retails at S$56 and the Repairwear Laser Focus Wrinkle & Photo Damage Corrector retails at S$128 for 50ml of product. Both are available at all Clinique counters islandwide from 2 September 2011.
All information extracted from press release provided.