Launches / Spring 2012 / The Look Book

Introducing Kiehl’s Dermatologist Solutions® Clearly Corrective™ White Range

SWITCH TO SPOT-LESS CLARITY
new multi-action formulas clinically demonstrated to visibly correct skin tone more effectively, year round

Following the 2010, breakthrough development of Kiehl’s Ultimate White Line, Kiehl’s Since 1851 chemists introduce a latest-generation, fast, exceptionally effective 5-step range of formulations developed for Asian customers to promote youthful clarity and a brighter, luminous appearance – Kiehl’s Dermatologist Solutions® Clearly Corrective™ White.

The anchor of this highly effective range is Kiehl’s unique, entirely clear preparation Clearly Corrective™ Dark Spot Solution, which is 100% active to quickly begin attacking deep-set dark spots without over drying the skin. The formula’s key ingredient, power-packed, Activated C is the latest generation Vitamin C derivative on the market and with its “anti-cluster” technology, swiftly breaks apart discolorations and prevents the formulation of new pigment clusters.

Formulated with White Birch and Peony Extracts, the results of this potent combination are clear: fast, correction year-round, for visibly more uniform skin tone and overall clarity.

FIGHTING DARK SPOTS MORE EFFECTIVELY
click to enlarge

Traditionally discolouration products have worked this way:

  • Exfoliating skin to decrease retention of unwanted melanin at the surface
  • Limited excessive melanin production and slowing the transfer of melanin to surrounding keratinocytes
  • Increasing anti-oxidant protection to prevent skin damage and melanin over-production

Through comprehensive research, Kiehl’s chemists discovered that Activated C limits excessive melanin more effectively and adds an innovative, valuable step in the fight against unwanted pigmentation: prevention of melanin clusters. Activated C actually breaks up existing melanin clusters, treating pigment currently present in the skin and inhibiting the formation of new melanin clusters.

FIGHTING DARK SPOTS MORE EFFECTIVELY
click to enlarge

DELIVERING A FASTER SOLUTION

Activated C has a very small molecular size and is highly stable. This makes it a highly efficient ingredient working upon application to deliver sustained activity.

Activated C doesn’t require an enzymatic reaction to become bio-available. It is 100% active on the skin immediately allowing for faster penetration. It begins working rapidly to inhibit melanin synthesis and destroy melanin clusters – limiting the transfer of melanin to the skin.

Swift treatment of melanin clusters and simultaneous prevention of future discolorations is the key to treating hyperpigmentation.

The fast this activity on the skin can occur – the sooner patients can see a visible difference.

Dr. Sherry Hsiung
 Hyperpigmentation Expert and a Kiehl’s Consulting Dermatologist

CLINICALLY DEMONSTRATED RESULTS

With 71% of customers expressing concern with uneven skin tone and lack of clarity and nearly 29% citing dark spots as a concern, Kiehl’s chemists are leading the industry with this latest generation, highly effective treatment formulated for clinically demonstrated to show a decrease in dark spot color intensity within 2 weeks.

In as little as 4 weeks, the formula begins swiftly correcting the appearance of global (overall) discoloration.

Within 8 weeks, clinical results showed significant improvement in overall skin tone.

A POTENT CLARIFYING FORMULA

Kiehl’s expertise in hyperpigmentation and use of efficacious botanicals led to the potent, yet gentle formula, Kiehl’s Dermatologist Solutions® Clearly Corrective™ White.

Formulated with:

  • White Birch Extract
    A sugar derived ingredient known for its ability to restore hydration and nutrients to the dermis and epidermis layers of skin. Together with Activated C this potent active supports and facilitates the appearance of discoloration correction.
  • Peony Extract
    This traditional Chinese medicinal antioxidant helps protect against free radical oxidative damage to the skin and together with Activated C helps to inhibit the production of melanin, providing for enhanced skin clarity.

A REGIMEN FOR OVERALL IMPROVEMENT IN SKIN CLARITY
click to enlarge

Through researches, Kiehl’s chemists discovered that Asian skin is demonstratively more prone to hyperpigmentation, the cause of brown spots and uneven pigmentation.

The following regimen is clinically demonstrated to reverse noticeable skin discoloration while restoring hydration levels. When used day and night, this innovative and unique line works in tandem with Clearly Corrective™ Dark Spot Solution to enhance its efficacy, providing noticeably more clarified, even skin.

  • Purifying Foaming Cleanser - S$45, 150ml
  • Skin Brightening ExfoliatorS$52, 125ml
  • Clarity-Activating TonerS$55, 250ml
  • Powerful-Strength Line-Reducing ConcentrateS$132, 50ml
  • Clearly Corrective Dark Spot SolutionS$90, 30ml
  • Hydrating Moisture EmulsionS$75, 50ml
  • Ultra Light Daily UV Defense SPF 50 PA+++ UVAS$68, 30ml

—————————————-

Kiehl’s Dermatologist Solutions® Clearly Corrective™ White Range is available at all Kiehl’s outlets located at the following destinations.

Robinsons Raffles City | Vivo City | TANGS Beauty Hall at TANGS Orchard | Tampines Mall | Takashimaya S.C. | ION Orchard | Plaza Singapura | Parkway Parade | Bugis Junction | Robinsons Marina Bay Sands

Information and images extracted from press kit provided by Kiehl’s and Kiehl’s website

6 thoughts on “Introducing Kiehl’s Dermatologist Solutions® Clearly Corrective™ White Range

  1. This looks like it means business! I have very sensitive skin and have discovered a brightening serum that has worked for me without being too harsh. It is from a line called “Tatcha”. I love everything in the line including the Camellia Oil cleanser that has no mineral oil and washes off cleanly, leaving no oily residue or creepy chemical feel. Have you heard of this line? They also have a wonderful exfoliant that comes in 3 strengths. It is a powder that turns into a velvety, creamy foam when water is added. The exfoliant is an enzyme formula so no harsh scrubbing grains. Turns your face baby soft! It’s so gentle I can use it on my neck and chest. They also have a very nice moisturizer and some blotting papers. The whole line is so pleasant to use and has ingredients like green tea, camellia oil, rice bran etc. I love this line because of the lack of chemicals. You feel like you are gently and thoroughly cleaned and moisturized in a natural, pure way without gross chemicals that are in every other line. They sell a very generous sized Travel or Trial Kit that lasts a long time with all the products so you can take your time trying everything out and be sure you like the items. The Trial Kit included all 3 strengths of exfoliant so you can try each one and be sure which is right for you. None are too harsh for even my face which is very dry and has rosacea but the strongest one really cleans oil off well. Each item can be ordered separately or you can get a kit of full sized items at a bit of a discount if you like everything. You should check out their website. I think you’d really like these products.

    • Hi Mimi,
      Thank you for inducing Tatcha!!
      I went to their website and it looks very interesting..
      Shall bookmark it so I can try next time and guess what?
      They ship internationally =)
      xx

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