Launches / Spring 2011 / The Look Book

Introducing Dior Addict – The Ultimate Fashion Lipstick

VIBRANT COLOUR & SPECTACULAR SHINE

The new Dior Addict Lipstick is a declaration of love between beauty and style, between colour and couture, between Dior and its addicts.

It comes in 44 glamorous shades for a catwalk effect. Easy to wear yet impulsive, the essential Rouge Addict shades play on the excitement and fashion desires of the moment. This completely new, high-shine sensorial formula is totally addictive. With 25% less wax than a classic lipstick, it contains instead an extraordinary reflecting gel. The result is modern transparency, intense plumping hydration and a magnifying glass effect to intensify shine, plump the lips and above all, enhance colour.

In its fashionable streamlined case, Dior Addicts wears a new gleaming transparency.

AN ICONIC MUSE FOR AN ICONIC LIPSTICK

Kate Moss has been John Galliano’s muse for many years. Icon of beauty and fashion, she is an endless source of inspiration for him. No one else but her could possibly embody the new Dior Addict. Kate Moss is wearing Dior Addict #578 in Diorkiss, Style Liner #094 in Black and Dior Vernis #804 in Perfecto and Rock Coat.

Swatched a couple of them, love the texture and shine but I honestly don’t know which colours to get. So, I gave them a miss – for now. They are sheer lipsticks, great if you wish to try out darker or brighter shades, there will be a nice hint of colour but not too strong. For those who are interested, they are now available at all Dior Cosmetics counters and each retails at S$44 and I think Singapore brought in 42 shades instead of all the 44. Drop a comment if you have gotten one, would love to know which shade you have chosen!!

Here are some suggestions and hit shades you might want to consider.

Doll Icon Subtly ethereal, fatally sensual. With a sultry or falsely innocent pout, mix shades of pink with just a hint of light on the lips as a second skin. Hit shades: #333 Nude and #561 Baby Rose.

Glam Icon Be glamorous with leather, lace or fur and dare a stronger colour on the lips. Whether it is an exquisite plum, brown or a dizzying red, it is the centerpiece of the look. Hit shades: #963 Red Carpet and #881 Fashion Week.

Rock Icon Perched on high heels, with matching oversized glasses and sexy jewellery, lips are adorned with a pink that is both soft and voluptuous or a rich raspberry that glows with the audacity of a sudden desire to seduce, laugh and dance. Hit shades:#578 Diorkiss and #750 Rock’n’roll.

Thank you for reading.

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