Fall 2012 / Launches / The Look Book

The New NUDE By Dior

THE ART OF NUDE BY DIOR

MAKEUP TAKES INSPIRATION FROM FASHION TO SET A BOLD NEW TREND

2005, flesh-tone gossamer, dusty transparencies and sandy chiffon illuminated the catwalk. The House of Dior had boldly created a collection based entirely on the bare essential: skin. This was a total first. Dior invented the Nude, the art of transcending the most natural look with subtle, delicate sophistication.

Having transformed couture, the new nude logically moved backstage to makeup.

In 2009, Dior excelled and innovated with the launch of Nude foundation, setting a brand new trend. As the master of this now legendary nude look, Dior has taken the art of mimicking the natural look of the skin even further.

In 2012, Dior inaugurates the “New Nude”, a brilliant step in makeup for a glowing and blushing complexion. The skin, like the dresses in the latest fashion collection, flushes with colour, brighter and more luminous than ever. Dior’s backstage expertise has given rise to the new range of Diorskin Nude foundation, which takes the skin’s natural glow to new heights.

Dior’s “New Nude”: a new signature foundation.

THE ART OF FORMULATION

A bare skin effect taken to utmost perfection: more radiant and real than ever

In 2012, Diorskin Nude continues its research into perfect nude skin with a formula more natural than ever, using ingredients that imitate the natural composition of the skin and create a new glowing performance in any light.

How to create even more radiance, and beautify the complexion without betraying its natural beauty?

By closely studying the skin’s components, the Dior laboratories have managed to create a foundation formula that boosts the skin’s beauty and radiance. Starting from the skin itself to magnify its natural beauty, this is a brand new approach to makeup.

It gives rise to a new formula enriched with natural origin ingredients that create an ideal complexion, and pave the way to sublime beauty. At the heart of this technology lie three key elements: the pigments, the binding agent and water, working in perfect harmony to magnify the natural beauty and radiance of the complexion like never before.

“Nude Glow” pigments: greater glow and truer colour

The pigments have all been chosen for their transparency, their skin-matching shades and their photo-sensitivity, which enhances the skin’s natural luminosity. This guarantee a look of purity and a maximum glow in any light, both artificial and natural.

The binding agent: soft to the touch and maximum hydration

The binding agent is of natural origin and contains fatty acids that are similar to the epidermis. The texture therefore blends completely into the skin, creating an incredible nude sensation. You forget you are even wearing a foundation! This lipid composition also provides hydration, so the epidermis stays plump and soft throughout the day.

More moisturised, softer and smoother, the skin reflects the light to perfection, enhancing its glow even further.

Water: a drop more beauty with every application

At the heart of Nude is a beneficial water that combines the virtues of mineralised water with a new floral water. The ideal balance of minerals joins with the powers of mallow and hibiscus for an enhanced global action on the five main beauty criteria: hydration, glow, elasticity, and a smooth, even complexion and skin tone.

Day after day, this beauty water cares for and acts upon the skin, and the complexion becomes naturally more beautiful and radiant.

DIORSKIN NUDE: A NEW RANGE OF FOUNDATION FOR GLOWING SKIN

Nude Fluid: the revival of a cult foundation

The star product in the Diorskin Nude range, this cult fluid is the essential item on every backstage makeup artist’s table, and is their secret for creating the enhanced nude look envied by all.

In 2012, this light fluid acquires a new subtle velvet finish that blends into the skin, to deliver just the right amount of coverage without masking the skin’s texture. This creates a shine-free, natural glow with an idealised bare skin effect. Women who dream of perfect skin texture and a radiant complexion need look no further: this is the must-have product.

Nude Compact : the most natural compact powder

Unique, new and surprising, this compact foundation tops them all. It is the first versatile compact powder to provide coverage that can be adjusted with utmost precision while maintaining the skin’s natural satin sheen, to guarantee a true nude result. Depending on the desired finish, it acts as a foundation or a powder.

How? Thanks to the ultra-fine powder particles obtained by a process of dual refinement, in addition to micro-pearlisers and opalescent powders that boost the natural glow of the complexion.

While classic powder compacts create a matte effect which is artificially lit by visible iridescent particles, the Nude Compact is unique, as it delivers a naturally radiant finish in any light.

The Nude Compact can be applied using either of the double-sided applicators, sponge or brush.

  • Pad: use the sponge side for perfect foundation coverage, or the velvety side for a lighter glow. This can also be used to finish and touch up your makeup during the day.
  • Brush: use as the finishing touch on a liquid foundation, like a compact powder. Use the dark hairs for a velvet finish; the light hairs for a transparent, non-powdery result, and even more natural glow.

THE ART OF COLOUR

What could be more subtle, complex or technical than creating a perfect nude makeup glow? The various hues of the colour beige are no doubt the hardest shades to formulate, both in fashion and in beauty.

After carefully studying and crafting pigments for decades, Dior’s unique experience in creating colours for couture and makeup has come together in this new Nude range.

On offer: 17 shades of foundation designed with colour experts from around the world to mimic all complexions with the utmost accuracy and precision. The secret of these shades? The exclusive “Nude Glow” pigments that are similar to the melanin naturally present in the skin.

What’s more, some of the opaque white pigments usually present in foundation products have been replaced by translucent pigments that let the skin’s natural colour shine through. The result is even more striking than the natural look itself.

Nude Shimmer

The quintessential backstage makeup for the spotlight! Nude Shimmer is a magical powder that features a subtle blend of fine micro-pearlisers in a transparent base. Dusted lightly onto the contours of the face, professional style, it captures maximum light, and provides the wet and ‘glowy’ nude effect every woman dreams of having.

Nude Shimmer is the ultimate signature product of Nude skin-glow makeup 2012 vibrant, vivid and right on trend.

THE ART OF APPLICATION

Born backstage, where professional makeup artists apply them to the skin using brushes, Diorskin Nude foundations offer the most even, glowing results when applied with the new range of professional brushes custom-designed for this purpose.

When backstage expertise meets tradition

All watercolour artists are familiar with Raphaël paintbrushes, the ultimate reference for blending water and colour to perfection. Created in 1793, Raphaël has been the unrivalled master of artistic brushwork for over two hundred years, making brushes according to traditional methods: high-quality hairs assembled by hand and never cut.

Just like watercolours, Diorskin Nude formulas contain an even balance of pigments and water. To make the Art of Nude accessible to any woman, a partnership between Dior and Raphaël was self-evident.

The combination of Raphaël’s unique savoir-faire with the mastery of Dior makeup artists’ brushstrokes has given rise to the most expert range of brushes on the market.

The professional nude finish at your fingertips

A total of four new brushes are destined for the Diorskin Nude formulas: two brushes per texture for liquid or powder, each perfecting two forms of designer finish, for light or fuller coverage. Each look is always perfect and natural.

The unique feature of these brushes is the hairs or fibres, which have been carefully selected and meticulously assembled to form barely perceptible frayed effects.

The result obtained with these finest quality tools is a perfect blend of foundation on the skin, a remarkably even appearance, without a single trace or mark, and an enhanced glow: in all, a professional nude skin finish. What’s more, the extreme finesse and softness of the brush hairs provide total comfort on application.

THE FLUID BRUSHES

Designed for applying both liquid and cream formulas, they feature new fibres, finely frayed, just like natural hairs.

Two options for the desired, finished effect:

  • The light coverage brush. Its broad “langue-de-chat” form effortlessly deposits a super-fine film of foundation on the skin.
  • The full coverage brush. A denser, bevelled brush for blending in a larger amount of foundation and obtaining more coverage. The finish is thoroughly natural and luminous.

THE POWDER BRUSHES

Adapted for both compact and loose powder foundations, they are made of high-end natural hair to provide absolute comfort and to guarantee they keep their shape, use after use.

Two options available:

  • The light coverage brush. Round and supple, its layered, frayed fibres dust the powder lightly onto the face and offer a velvety, translucent, yet non-powdery finish.
  • The full coverage brush. To crush the pigments and polish the powder, and to achieve fuller coverage and a perfectly smooth, luminous finish, this is a flat, thick brush.

THE NEW DIORSKIN NUDE ICON

Natalie Portman: when natural goes glamour

Because she possesses that subtle blend of charm and purity and knows how to play with otherworldly seduction while representing an ideal of natural, radiant beauty, Natalie Portman is the obvious ideal Diorskin Nude woman. Her radiant skin and complexion are naturally fresh and perfect

With Diorskin Nude, Dior invites us to rediscover natural beauty.

Tyen: Creative Director of Dior Make-up

—————————————-

Available from 1 September 2012 island-wide.

  • Diorskin Nude Fluid Foundation – S$70
  • Diorskin Nude Compact – S$90
  • Diorskin Nude Shimmer Powder – S$70
  • Diorskin Nude Fluid Texture Brush Natural Satiny Finish – Coverage + – S$82
  • Diorskin Nude Fluid Texture Brush Natural Satiny Finish – Coverage ++ – S$82
  • Diorskin Nude Powder Texture Brush Velvety Non-Powdery Finish – Coverage + – S$104
  • Diorskin Nude Powder Texture Brush Ultra Smooth & Luminous Finish – Coverage ++ – S$104

Discover more on DIOR BACKSTAGE MAKEUP.

Thank you for looking.

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